Move premium evening enquiries into a held follow-up slot - est. £520/mo recovered.
Impact confidence72%
Profit by provider
MayNameRevenueOwner profit
Marcus£4,200£1,840
Priya£3,600£980
Leo£2,100£430
Hi - do you have anything after work this Thursday for a premium appointment?
Yes. I can take your details and send the best available options from the team.
Sigelle Concierge
Yourdiaryisfull.Yourprofitstillleaks.
Sigelle captures the enquiries your front desk can't reach, recovers the demand worth chasing, and shows you exactly what is paying back.
Set up in an afternoon. Built for salons, clinics, and studios.
While the desk is busy, Sigelle is listening
21:47“Any colour appointments Thursday evening?” — captured, followed up at open13:02Price question answered from your list while the desk ran a consult19:55Missed call became a named lead with a service and a time22:18Fully booked — high-intent enquiry held on the follow-up queue08:31“Do you do consultations?” — answered, details captured, visit booked17:44Unavailable request logged as demand, not lost as silence
A premium business can look full and still lose money.
Three leaks, one root cause: nobody is writing the truth down.
01
Revenue without recovery
Booking systems record what converted. They stay silent about the high-intent questions that arrived after hours, hit the wrong channel, or simply went unanswered.
02
Activity without margin
A packed calendar can hide services that quietly consume time, space, product, and your most senior people — without producing a pound of owner profit.
03
Reports without a next move
You don't need another dashboard to decode on a Sunday night. You need the one action most likely to recover revenue or protect margin this week.
This is what a typical week looks like once everything is captured.
Illustrative week from a single-location demo business.
142Enquiries captured
Every channel, every hour, written down
38%Arrived after hours
Demand that used to land on voicemail
£1,240Flagged recoverable
Warm intent with a name attached
1Move recommended
One action, sized in pounds, not a dashboard
Every enquiry becomes part of the operating picture.
Sigelle listens at the front door, structures the intent, connects it to your costs and capacity, then turns the pattern into an owner-level decision.
01
Capture
Instagram DM · 19:42
A returning client asks for a premium Thursday evening slot.
Website enquiry · after hours
A new client asks for a high-value service while the desk is closed.
Walk-in · no availabilitylost demand
A same-day booking leaves because capacity is already full.
02
Intelligence layer
Live operating memory
Every enquiry, booking, cost, and outcome becomes usable context.
Live data connected
03
Decisions
One Move this week
Extend Thursday hours 90 min
Est. upside: £0/mo
Provider profit rank
Marcus£1,840
Priya£980
Margin alert
Low-margin service mix costs
£0/mo vs rent equivalent
Most systems record what booked. Sigelle also records what nearly did.
Unanswered questions, unavailable requests, price-sensitive leads, and abandoned booking intent become measurable demand — instead of invisible leakage.
After-hours enquiryUnavailable requestUnconverted intent
Built with owners who feel the pressure behind a full calendar.
“We always knew the diary was full. Sigelle showed which bookings were actually moving the business forward.”
Amelia R.
Salon owner, East London“The missed enquiry number changed the conversation from vague frustration to a weekly recovery plan.”
Nadia K.
Clinic director, Marylebone“I do not need another report to decode. I need one commercially sensible move, and that is what I get.”
James T.
Studio founder, SohoHelp shape the operating layer for premium appointment work.
We are opening a small design-partner cohort for owners who want enquiry capture and profit visibility configured around a real location — not a generic analytics template.
Summer 2026 cohortDesign partner brief
01
Configured around your reality
We set up one live location with its team, services, spaces, costs, lead sources, FAQs, and enquiry patterns.
02
Weekly operating reviews
Short founder-led sessions turn missed demand, awkward workflows, and unclear margins into product decisions.
03
Founding partner terms
Preferential pricing and direct roadmap influence if Sigelle earns its place in your operating rhythm.
Hair and beauty
2 of 4 places openAesthetics clinic
1 of 2 places open