Product

Every enquiry answered. Every pound explained.

Sigelle is a revenue recovery layer for premium appointment businesses: a branded concierge that captures the demand your desk can't reach, and an owner cockpit that shows what booked, what leaked, what paid back — and what to do next.

The operating layer

Three modules. One owner view.

Capture comes first, because demand you never wrote down can't be measured, recovered, or explained. The cockpit then turns that record into a commercial picture you can act on.

Missed Demand Ledger

The book of business you never got to write.

Every phone call, DM, website visit, and after-hours message carries intent. The ledger writes it all down — booked or not — so missed demand becomes a number you can recover, not a feeling you can't act on.

Every enquiry captured with the service it wanted
Booked, unbooked, and still-warm demand, separated
Recoverable revenue estimated by source
Patterns by service, time, provider, and space
A follow-up queue ranked by value, not recency

AI Concierge

A front door that never goes home.

A branded assistant that answers routine questions in your tone, keeps serious enquiries warm, and captures a name, a service, and a time — before the client tries somewhere else.

Answers from your services, pricing, hours, and policies
Captures contact details, preferred service, and timing
Walks serious enquiries toward booking or consultation
Holds your brand tone and front-of-house standards
Stays clear of clinical screening and sensitive health data

Owner Cockpit

The commercial truth behind the diary.

Profit by provider, space, service, and lead source — connected to the demand that produced it. Then one plain-English recommendation a week, sized in pounds, so Monday starts with a decision instead of a dashboard.

Profit grouped by provider, space, service, and source
A weekly One Move recommendation in plain English
What-if modelling for price, utilisation, and capacity
Your vertical's language, configured from data
Your brand colours, logo, and concierge tone

How it works

From front-door intent to one useful action.

Load the business context

Services, team, spaces, lead sources, hours, costs, FAQs, brand, and tone. One afternoon, founder-assisted.

Put the concierge on the front door

A branded web concierge answers the routine questions and collects booking intent when the desk is busy or closed.

Turn intent into a recoverable queue

See which enquiries booked, which stalled, and which are still warm enough to be worth a call.

Make the weekly owner move

Review the highest-value pattern and act on one recommendation tied to profit — not vanity metrics.

Built for premium operators

Designed around real appointment economics.

Sigelle is for businesses where a missed call, an unanswered treatment question, an underpriced service, or a badly timed gap can materially change the week.

Premium hair and beauty teams

Aesthetics consultation workflows

Owner-operated single locations

High-touch front-of-house teams

Service businesses with real capacity constraints

Product preview

The signals an owner can act on.

These panels show the shape of the workflow: captured intent, unbooked value, and a weekly recommendation that connects demand to profit.

Owner view

This week

Updated today

Captured

+8 this week

Booked

61%

26 enquiries

Open demand

£1,860

Estimated

Booked vs recoverable demand

BookedUnbooked

Weekly insight

Recover Thursday evening demand before it goes cold.

High-intent enquiries arrive after the desk closes. Seven are still open and four asked for premium services.

£540 estimated opportunity

ConciergeFront desk preview

Live

Hi, I can help with services, prices, availability, or booking intent.

Do you have anything late this week?

Yes. I can see two late options. Would you like me to capture your details?

Yes, please.

Ask about prices, hours, or booking…

Enquiry captured22:14